Crowdfunding
Practical insights from 6 re:build sessions on implementing crowdfunding in regenerative villages.
Overview
Crowdfunding is a fundamental component of regenerative village development. Community share offerings represent a proven model, particularly in the UK, where Community Benefit Societies issue withdrawable shares with typical 3-6% interest returns. Ethex has facilitated £120M+ raised for 200+ projects with 25,000+ investors, including the Findhorn community buyout which raised £1M+ through member investment.
Methods and Approaches
Community share offerings (UK model):
- Community Benefit Societies issue withdrawable shares
- Typical 3-6% interest returns
- Share value cannot increase (unlike equities)
- ISA-eligible status for tax-free returns
- Ethex platform has facilitated £120M+ raised for 200+ projects
Citizen energy cooperatives (Germany model):
- Bürgerenergiegenossenschaften demonstrate scale
- Hundreds of community energy co-ops operating through member shares and bank loan partnerships
Token-based crowdfunding:
- A community-driven funding model where projects raise capital by pre-selling access rights in the form of blockchain tokens
- Traditional Dream Factory (Portugal) raised €384K through $TDF Token (280 token holders, €256/token)
- Tokens provide accommodation rights and governance participation, allowing members to finance their own village development
- Early supporters take on more risk and buy at lower prices, while later buyers pay higher prices reflecting reduced risk
- Legal structure: OASA Association (Switzerland)—only EU jurisdiction with DAO legal recognition
- Democratizes access by allowing small-ticket investments alongside larger supporters
Small ticket investments:
- Some projects open crowdfunding rounds allowing investments as little as €100 alongside larger investors
- This democratizes access while building community support
Key Insights
Community share offerings work: The UK model has proven successful, with Ethex facilitating £120M+ raised. The Findhorn community buyout raised £1M+ through member investment, demonstrating the model's viability.
Small ticket investments democratize access: Opening crowdfunding rounds allowing investments as little as €100 alongside larger investors builds community support while raising capital. This approach was important for Traditional Dream Factory's model.
Platforms matter: Established platforms like Ethex (UK) provide infrastructure, legal frameworks, and investor networks. Germany's Bürgerenergiegenossenschaften show how cooperative models can scale.
Token-based crowdfunding offers innovation: Traditional Dream Factory's hybrid model combining token-based crowdfunding (€384K raised) with private loans demonstrates how community-driven funding can work within European legal frameworks, particularly using Swiss OASA Association structure. This approach enables communities to front-load capital by converting future use value into present funding.
Returns expectations: Community share offerings typically offer 3-6% interest returns, which is competitive with other fixed-income investments while supporting mission-aligned projects.
Legal structure is critical: Token-based crowdfunding requires careful legal structuring. Switzerland's OASA Association provides the only EU jurisdiction with DAO legal recognition, making it attractive for innovative community-driven funding models.
Examples and Case Studies
Findhorn Foundation (Scotland): Raised £1M+ through community share offering via Ethex platform, demonstrating the viability of community investment for ecovillage projects.
Traditional Dream Factory (Portugal): Raised €384K through $TDF Token token-based crowdfunding (280 token holders, €256/token), providing accommodation rights and governance participation. Combined with private loans (€400K raised in 2024), the project demonstrates how community-driven funding can be combined with traditional financing in hybrid models.
Ethex platform (UK): Has facilitated £120M+ raised for 200+ projects with 25,000+ investors, showing the scale possible with community share offerings.
Bürgerenergiegenossenschaften (Germany): Hundreds of community energy cooperatives operating through member shares and bank loan partnerships, demonstrating how cooperative models can scale.
Implementation Guide
For UK projects:
- Consider Community Benefit Society structure
- Engage with Ethex or similar platforms for community share offerings
- Structure shares with 3-6% interest returns, ISA-eligible status
- Target €100K-€300K through community shares
For European projects:
- Research country-specific cooperative laws (Germany has strong cooperative frameworks)
- Consider token-based crowdfunding if using Swiss OASA Association structure
- Open small-ticket investment rounds (€100+) alongside larger investors to democratize access
- Build community support before launching crowdfunding campaign
- Structure tokens to provide clear access rights and governance participation
Best practices:
- Start building community and investor network well before campaign launch
- Provide clear returns structure (interest rates, terms, exit mechanisms)
- Ensure legal structure supports withdrawable shares or clear token rights
- Use established platforms when available (Ethex, etc.) for infrastructure and credibility